About this role
HelloFresh is looking for an entrepreneurial Senior Creative Strategy Manager to lead creative strategy for performance marketing across paid digital channels. In this player-coach role, you will set strategic direction, concept and review content, and manage a team of creatives to drive conversions and unlock new growth opportunities.
What we are looking for 6
- Lead creative strategy for performance marketing, focusing on paid social content
- Oversee and manage a team of copywriters, strategy managers, designers, and art directors
- Partner with growth and brand marketing teams to translate briefs into high-converting assets
- Identify high-impact testing opportunities and analyze performance data
- Stay current on industry trends and emerging creative tools to optimize campaigns
- 5-7 years of creative strategy or marketing experience in a high-volume, fast-growing environment