Marketing Specialist - Digital Marketing (Assistant Vice President)

Bank of Singapore is seeking a Digital Marketing Manager to enhance organic search visibility, website performance, and analytics. This role involves developing and executing SEO strategies, managing web analytics platforms, and overseeing website content to ensure a high-quality user experience and strong business outcomes.

• Drive organic search visibility and website performance
• Develop and execute SEO strategy and roadmap
• Manage web analytics platforms (GA4, Adobe Analytics)
• Oversee website content publishing and optimization
• Collaborate with developers on technical SEO improvements
• Minimum 5 years of experience in SEO and web analytics