Market Information Manager – Campaign Planner

As a Campaign Planner on the Targeting and List Production team, you will be instrumental in driving marketing operations by developing pre-campaign targeting analytics. You will collaborate with various stakeholders to identify target audiences, translate business needs into technical requirements, and ensure data usage aligns with legal and compliance standards. This role offers a unique opportunity to become a subject matter expert in pre-campaign targeting analysis across diverse marketing products and channels.

• Develop pre-campaign targeting analytics for demand generation marketing
• Collaborate with marketing, data science, and legal/risk/compliance teams
• Translate strategic ideas and business needs into technical specifications and code
• Serve as Subject Matter Expert for product eligibility and data usage
• Manage project timelines and multiple priorities in a fast-paced environment
• Utilize tools such as Python, SAS, SQL, UNICA, or Salesforce Marketing Cloud