Account Director, Integrated Marketing

Highwire is seeking a driven Account Director to lead integrated marketing campaigns for health and technology clients. You will independently manage social and influencer programs while also orchestrating broader campaigns across social, content, paid, and web. This role involves client relationship management, providing strategic direction, and collaborating with internal teams to ensure seamless execution and meet client goals.

• Independently manage and execute social and influencer strategy and programs
• Lead integrated marketing campaigns combining social, content, paid, and web
• Serve as a key day-to-day client contact and build client relationships
• Translate client insights into actionable marketing recommendations
• Collaborate with internal content, creative, and production teams
• Track and analyze campaign performance for optimization