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Director, Content & Social
Visa
US - Miami, FLPosted Oct 13, 2026 · 2h ago
DirectorHybridFintech
About this role
Visa is seeking a Director, Content & Social to define and lead the company's content strategy across Latin America and the Caribbean. This role will build scalable content ecosystems, leverage AI for innovation, and strengthen cultural relevance to drive engagement and brand preference. You will develop repeatable frameworks for content and social media, establish creator partnerships, and ensure measurable impact across priority audiences and channels.
What we are looking for
6- Define and lead content strategy across Latin America and the Caribbean
- Build scalable content ecosystems and always-on content programs
- Lead social media strategy, platform approach, and community engagement
- Own creator and influencer strategy, positioning creators as strategic partners
- Drive AI-enabled content innovation for speed, quality, and personalization
- Develop integrated distribution strategies and performance measurement frameworks
