Director, Digital Marketing, Operations & Analytics

Watts Water is seeking a Director of Digital Marketing, Operations & Analytics to lead their digital experience, marketing technology, analytics, and operations capabilities across the Americas. This senior leader will build high-performing teams, modernize digital platforms, enhance customer engagement, and translate data into actionable business insights to drive commercial performance.

• Develop and execute multi-year strategy for digital experience, marketing operations, CRM, analytics, and marketing technology
• Lead and develop a high-performing team responsible for website operations, UX, SEO/SEM, analytics, and marketing automation
• Own strategy for Watts digital properties, including customer journey design, UX, and site performance
• Advance e-commerce and digital channel growth by improving product content and lead capture
• Oversee marketing technology architecture, CRM integration, and data governance
• Build executive dashboards and reporting structures to connect digital activity to business results