Field Marketing Specialist

This role supports strategic marketing initiatives at local, regional, and national levels, ensuring effective execution of sales plans and signage. You will manage local media relations, plan and implement PR campaigns, and oversee localized social media marketing. The position also involves budget management, market research, content creation for digital channels, and crisis communication planning.

• Oversee and support strategic marketing decisions
• Ensure sales plan and signage execution at site level
• Manage local media relations and PR campaigns
• Plan and implement localized social media marketing
• Manage marketing/advertising budget and conduct market research
• Provide content for external digital channels