About this role

Similarweb is seeking a Senior Marketing Operations Manager to own their marketing infrastructure, automation, technology stack, processes, and data strategy. This role is crucial for driving scalable growth by connecting data, systems, and teams, and will involve both hands-on building and strategic partnership. The position focuses on transforming operations with an AI-first approach and simplifying complex processes.

What we are looking for

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Own and optimize marketing automation platforms and build scalable campaigns
Lead audience segmentation and manage lead flow across sales and product-led funnels
Design and implement scalable marketing processes and data governance
Set up and maintain lead capture integrations and data enrichment strategies
Drive AI innovation in marketing operations and redesign workflows
Collaborate cross-functionally to translate business needs into operational solutions

Skills mentioned

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SQL