Sr. Growth Marketing Manager

Assurant is seeking an experienced Sr. Growth Marketing Manager to join their virtual marketing team. This role focuses on developing and executing marketing strategies for top-tier clients, encompassing both consumer and B2B audiences. You will leverage data insights to optimize program performance, drive acquisition, engagement, and loyalty, and act as a strategic partner to clients.

• Develop and execute data-driven, omnichannel marketing strategies
• Translate business goals into compelling positioning and messaging
• Optimize campaigns using insights, testing, and performance data
• Act as a strategic partner and subject matter expert for clients
• Drive acquisition, engagement, and long-term customer loyalty
• Manage messaging, positioning, and materials for consumer and B2B audiences