Brand & Motion Designer

Gusto is seeking a Brand & Motion Designer to join their in-house creative studio. This role focuses on defining and executing the brand's visual identity and motion design across various platforms, including product launches, campaigns, and digital channels. You will own creative work from concept to delivery, integrate motion as a foundational brand element, and direct AI-generated creative output.

• Design and execute visual and motion work for product launches, campaigns, and digital channels
• Design and evolve brand systems, including motion guidelines and templates
• Integrate motion into the brand design process, establishing principles and patterns
• Direct and evaluate AI-generated creative work, setting brand standards
• Use AI tools to compress the distance between concept and execution
• Partner closely with creatives and cross-functional teams