DATA SCIENTIST ASSOCIATE - BUSINESS ANALYTICS

BBVA is seeking a Data Scientist Associate with a strong business orientation to analyze customer behavior and drive product activation, usage, and retention for their Corporate and Institutional Banking division. You will translate data insights into actionable recommendations, design customer segments, and evaluate the economic impact of identified opportunities.

• Analyze customer behavior and product relationships
• Identify opportunities to increase product activation, usage, and retention
• Generate commercial recommendations from data and behavioral patterns
• Design customer segmentation, profiles, and metrics
• Analyze product adoption journeys to find friction points and cross-sell opportunities
• Evaluate the economic impact of identified opportunities