Data Analyst, CRM

Wilson Sonsini is seeking an experienced Data Analyst to join their Marketing Technology team. This role involves analyzing marketing data from various platforms, including CRM and marketing automation systems, to support strategic initiatives and optimize campaigns. The analyst will design dashboards, provide data-driven recommendations, and manage Salesforce administration to ensure data integrity and support business development efforts.

• Analyze marketing data from CRM, marketing automation, and website traffic sources
• Design and implement dashboards for KPI tracking
• Deliver strategic recommendations to optimize marketing initiatives
• Manage Salesforce administration, including data integrity and system usage
• Develop and execute data quality assurance plans
• Provide user support and training on marketing technology tools