Data Scientist III, Media & Paid Social Analytics

Expedia is seeking a senior Data Scientist to join their Marketing Analytics team in Seattle. This role focuses on designing and executing measurement frameworks and experiments to evaluate marketing effectiveness, informing strategy and investment decisions for paid social, programmatic, and paid app channels. You will transform ambiguous business questions into structured analytical solutions to drive growth and optimize marketing ROI.

• Own measurement strategy and design for marketing effectiveness
• Frame ambiguous business problems into data science solutions
• Build reusable measurement frameworks
• Generate strategic insights using SQL, Python, and Tableau
• Translate complex findings into narratives for senior leadership
• Drive cross-functional partnerships and influence stakeholders