Data Scientist, Marketing

Scopely is seeking a Data Scientist, Marketing to support its global marketing organization. This role involves developing measurement frameworks, analytical models, and reporting solutions for user acquisition, brand investment, and player growth. The ideal candidate will combine strong technical skills with a business-oriented mindset and experience with AI.

• Develop predictive LTV models for UA campaign optimization
• Build and maintain ETL pipelines for marketing data
• Contribute to marketing mix modeling and aggregate measurement
• Support testing frameworks for campaign effectiveness
• Leverage AI/ML tools for analysis and workflow efficiency
• Partner with Finance and UA teams on forecasting