Marketing Data Scientist

Lead the technical development of advanced marketing measurement solutions, including Marketing Mix Models (MMM), attribution, and forecasting. This role focuses on building and refining sophisticated models to help major brands make data-driven marketing decisions, rather than client presentations. You will collaborate with data scientists, engineers, and media experts to shape measurement strategies and deliver insights that optimize marketing investments.

• Lead end-to-end development of advanced Marketing Mix Models
• Build, validate, and improve MMM frameworks using Bayesian and Frequentist methodologies
• Manage multiple modeling engagements across diverse clients and industries
• Partner with teams to transform business objectives into measurement strategies
• Deliver insights to optimize media and marketing investments
• Serve as technical lead and mentor for project teams