Senior Data Scientist,Digital

Lead the development of intelligent systems to optimize digital campaign performance using machine learning and data engineering. You will transform complex data into scalable predictive solutions, build and optimize data pipelines, and collaborate with cross-functional teams. This role involves working at the intersection of ML, experimentation, data engineering, and production decision systems.

• Analyze campaign performance across platforms and channels
• Lead design, development, and optimization of predictive ML solutions
• Perform exploratory analysis and feature engineering on complex datasets
• Build and optimize scalable batch and real-time data pipelines
• Evaluate and implement generative AI and emerging AI capabilities
• Establish reproducible data science and MLOps practices