Associate Director, Media Analytics

Inizio Evoke is seeking an Associate Director of Media Analytics to lead media measurement and optimization for client accounts. This role involves translating media goals into measurement strategies, analyzing campaign performance across various channels, and providing actionable recommendations to improve results. You will also mentor junior analysts and collaborate with cross-functional teams to enhance media analytics capabilities.

• Lead media analytics and measurement for client accounts
• Develop measurement strategies and reporting frameworks
• Analyze paid media performance across multiple channels
• Provide optimization recommendations for budget, audience, and strategy
• Mentor junior analysts and build team capabilities
• Collaborate with Media, Data, and Data Science teams